In this episode of the Charlotte Angel Connection, we talk with Heather McCullough of Society 54. During today’s podcast you’ll learn how Heather took a job and turned it into a business by paying attention to what she liked about her work.

Heather’s marketing expertise and her drive to help lawyers keep their attention on billable hours built the successful platform now employing 11 remote workers spread across the U.S.

Highlights from the episode include:

  • Carving out company with passion
  • Finding leaks in the buckets and using your knowledge to offer value
  • Transitioning from employee to business owner
  • Why gamifying fires up the competitive juices
  • Adding technology to aid a coaching business
  • Coaching vs technology for scaling a business
  • Knowing when to expand
  • Life in the day of an all-female team
  • Challenges and benefits of remote working
  • Funding challenges and benefits of being a female founder
  • How entrepreneurship affects the family
  • How travelling across the US in a camper van is like being and entrepreneur
  • Heather’s impressive Georgia Bulldog bark

Check out this episode to learn how Heather took a profession and turned it into a profitable business, creating an asset that her family is proud of, and her legal customers are grateful for.

William Bissett is the owner of and an Investment Advisor Representative of Portus Wealth Advisors, a Registered Investment Adviser. Registration does not imply a certain level of skill or training. Opinions expressed on this program do not necessarily reflect those of Portus Wealth Advisors. The topics discussed and opinions given are not intended to address the specific needs of any listener.

Portus Wealth Advisors does not offer legal or tax advice, listeners are encouraged to discuss their financial needs with the appropriate professional regarding your individual circumstance.

Investments described herein may be speculative and may involve a substantial risk of loss. Interests may be offered only to persons who qualify as accredited investors under applicable state and federal regulation or an eligible employee of the management company. There generally is no public market for the Interests. Prospective investors should particularly note that many factors affect performance, including changes in market conditions and interest rates, and other economic, political or financial developments. Past performance is not, and should not be construed as, indicative of future results.