Today we welcome Matt Beck to the podcast. Matt is the co-founder and CEO of Hoppy Planet, a food sustainability company fortifying everyday snacks with the nutrients and vitamins your body needs.

While working for Google in Chicago, Matt launched the company along with his co-founder and wife, Allie. During the pandemic, they relocated to Charlotte and scaled the business to new heights by taking on additional funding, growing the product lines, and expanding Hoppy Planet’s retail footprint.

We cover several steps along Hoppy Planet’s journey with Matt, like…

  • Why chocolate chip cookies are the perfect food to make with cricket protein
  • Experimenting with 45+ different recipes to crack the code on cricket cookies
  • Maturing the company operationally by moving from Chicago to Charlotte
  • Scaling recipes and ingredients from kitchen quantities to an industrial operation
  • How paranoia helped 5x Hoppy Planet’s SKUs in 4 months

…as well as Matt’s goals for the next 12-18 months for Hoppy Planet, and more.

Please enjoy this conversation with Matt Beck.

 

William Bissett is the owner of and an Investment Advisor Representative of Portus Wealth Advisors, a Registered Investment Adviser. Registration does not imply a certain level of skill or training. Opinions expressed on this program do not necessarily reflect those of Portus Wealth Advisors. The topics discussed and opinions given are not intended to address the specific needs of any listener.   

Portus Wealth Advisors does not offer legal or tax advice, listeners are encouraged to discuss their financial needs with the appropriate professional regarding your individual circumstance.  

Investments described herein may be speculative and may involve a substantial risk of loss. Interests may be offered only to persons who qualify as accredited investors under applicable state and federal regulation or an eligible employee of the management company. There generally is no public market for the Interests. Prospective investors should particularly note that many factors affect performance, including changes in market conditions and interest rates, and other economic, political or financial developments. Past performance is not, and should not be construed as, indicative of future results. 

 

 

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