We are really pleased to have Jordan Schindler, CEO and Founder at Nufabrx (previously known as Textile-Based Delivery, Inc) on the podcast today (watch our podcast on Youtube).
Much like our last podcast with Chris Wright from Whystle (click here), Jordan had to deal with a big change to his business model during March. While he was in the midst of launching into Walmart and had just finished a capital raise, the need for more masks in the US was/is directly in their line of work. As such, we explore this pivot and the impact with Jordan in detail.
Before diving straight into the meat of the pivot, we learn Jordan grew up in Arizona and at an early age knew he had a passion for entrepreneurship. He attended the University of Washington in Seattle. Fighting an acne problem in college he sought out a dermatologist who essentially recommended Jordan to change his pillowcase more often. It sounded like a crazy concept – wash your sheets to solve the acne problem. As such, Jordan took to solve the problem in a different way – creating fabric that heals.
Jordan shares his story of how he got involved with a group of people from MIT and how their relationship evolved. He moved to the Conover, NC in 2016 to have access to the Manufacturing Solutions Center. This was a pivotal moment in the business as it really opened lots of doors for Jordan and the business and provided him access to tools it would have been impossible (or highly expensive) to purchase on his own.
Nufabrx is innovating smart materials which integrate state-of-art controlled release of active ingredients within garments, offering topical and transdermal benefit with high compliance, safety, aesthetics, and convenience. Their patented platform technology enables the safe and controlled delivery of active ingredients to target locations on the body.
Listen to his success story from a pillowcase to socks with built in pain relief to masks for today’s pandemic.
**Special note, for every order they receive, they donate masks to healthcare first responders.** You can order there mask and glove products here (www.theramasks.com).
William Bissett is the owner of and an Investment Advisor Representative of Portus Wealth Advisors, a Registered Investment Adviser. Registration does not imply a certain level of skill or training. Opinions expressed on this program do not necessarily reflect those of Portus Wealth Advisors. The topics discussed and opinions given are not intended to address the specific needs of any listener.
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